DeLorean Teases Future Reveal

Tue 26th Apr 2022

The car which will forever be associated with the Back To Future movies, the DMC-12, has been teased for a big reveal as an all-electric concept car.

More commonly known as the DoLorean, the car achieved legend status in the movie trilogy featuring Marty McFly and Doc Brown. But the story of the DeLorean Motor Company is also worthy of its own Hollywood script, with John Z. DeLorean’s colourful history providing an enticing backdrop for the brand which currently only exists to supply parts for the several thousand vintage DeLoreans in existence.

But by releasing a press release, and an image of some taillights, the industry is talking about DeLorean once again, even if the brand has no known money or manufacturing capacity to commit to a project on a comeback.

It’s not the first time that DeLorean have hinted of a comeback, they made big promises in 2016, but failed to find investment, and then just last year the company got permission from the US National Highway Traffic Safety Administration to build a limited number of vintage replica cars. 

But before this week there hadn’t been any news on an EV project.

"Excitement is rising like the doors of our iconic sports car, and we are revealing the next generation prototype 3 days earlier than planned on the most prestigious stage at Pebble beach" said Troy Beetz, CMO of DeLorean Motor Company Inc. 

The press release spoke of the ‘past, present and future’ of DeLorean unfolding during Monterey Car Week in August, it’s also expected that the company will announce the official name of the concept.