On this day in auto history - January 23rd

Sat 23rd Jan 2021

It was on this day in 2008 that a young Arab businessman paid a near world record price for a personalised number.

Emirati Salam Buharoon, a 33-year-old, splashed out the eye-watering sum of £460,000 for the number plate for the car number plate 11111 at an auction in Abu Dhabi

The record auction price was achieved following rounds of fierce bidding at the prestigious Emirates Palace Hotel in the Gulf state city.

It later emerged that Buharoon, who owned a prestige car rental company in Abu Dhabi, bought the sought-after plate for his customised Ferrari.

If you have a private number plate on a vehicle you wish to part-exchange with CarSupermarket.com, speak to one of our dedicated customer advisors who can help facilitate a smooth transfer of the plate to your new car.