Porsche Says Goodbye To Diesel

Mon 24th Sep 2018

German supercar manufacturer Porsche is the latest brand to hasten the demise of diesel after officially announcing they will produce no more cars for the maligned fuel.

Porsche is aiming to build a fully-electric vehicle with a multi-billion euro investment, and will only now be focusing on petrol and hybrid options for those cars burning fossil fuels.

“Porsche is not demonising diesel,” said Porsche CEO, Oliver Blume.

“It is, and will remain, an important propulsion technology. We as a sports car manufacturer, however, for whom diesel has always played a secondary role, have come to the conclusion that we would like our future to be diesel-free. Naturally we will continue to look after our existing diesel customers with the professionalism they expect.”

Porsche saw diesel account for 12 per cent of sales in 2017, and it was significant that the company’s 2018 podium included no Porsche’s in it. The focus is now all on next year’s launch of the Taycan, a CO2 neutral purely electric sport car. The German company has already made huge commitments to greener technology, with 63 per cent of Panameras sold in Europe being hybrid.

Blume continued: “Our aim is to occupy the technological vanguard – we are intensifying our focus on the core of our brand while consistently aligning our company with the mobility of the future.”

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