Volkswagen And Waze Partner Up To Reveal ‘Superdrives’

Wed 8th Aug 2018

Volkswagen GTI drivers can now experience the full thrill of their motors after the German marque partnered with navigation app Waze to showcase the UK’s best driving roads.

The partnership is designed to provide fun routes for car owners after volunteers using Waze ranked roads based on a number of criteria to shortlist the top routes for optimum driving enjoyment.

The routes were sorted by proximity to points of interest, number of engaging corners, volume of traffic and whether any driving incidents have been reported. Overall a total of 75 specially curated routes have identified and will be highlighted on the Waze app once a driver is within 12 miles.

Finlay Clark, UK General Manager, Waze, said; “Our data reveals that UK drivers spend much longer in the car over longer distances in the summer. We’ve seen a trend of more searches to UK holiday destinations, so we wanted to help drivers have a more enjoyable holiday this summer. Working with Volkswagen and Tribal, we’ve created an experience that adds that fun back into driving but took drivers away from the mundane motorways and towards the more exciting roads that are perhaps less travelled.”

Top 10 GTI roads according to Waze

  1. B3135 from Cheddar to Ashwick

  2. A940-A939-A944-A97 (from Forres to Alford)

  3. from A701 Moffat to A700 Edinburgh

  4. A4069

  5. A82

  6. A308, B3021, B3026, Old Windsor – Dorney

  7. Alcester to Wilmcote

  8. Draycote Water to Warwick

  9. Hard Knot Pass: Skelwith Bridge to Gosforth

  10. A675 Bolton to Blackburn

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